Gum Card
Finland
This
card was issued in Finland by Hellas in 1960. It is card number 73 from a set of
180 cards entitled "Pop and Film Stars (I)". The front of the card
shows a colored picture of Perry Como while the back of the card has the card
number, the title and a brief description in Finnish and one other language
(Swedish?). The back is similar to the sample shown. The card was given as a
free premium with the purchase of gum. The size of this card is approximately
2.1 x 3.2 inches. This card, which is printed on thin stock (like a sticker) was
intended to be mounted in a special album and the cards are usually found pasted
down or with a glue residue on the card.
Photo courtesy of a Private Collection
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